1.
Brainstorm & Analysis - Defining the project - 1st meeting
This is where we figure out what you want to say to people when
they visit your website. We will also determine your website's
objective by discovering who your competitors are and researching
your industry. Other details are hashed out in order for the
design and development of your website to run as smoothly as
possible.
-Develop
a Concept, Theme or Metaphor, Target Audience & Goals
-Understand the intent, scope and duration of the project
-Clarify roles and responsibilities
-Develop preliminary work plan, objectives schedule, and budget
-Identify resources, content and contacts
-How do you want to manage your site content? - See Step 7
-Issue Project site for client use
TOP
2.
Concept development - Building the foundation - 2nd Meeting
After our first meeting is complete, we will then take a few
days to develop some concepts. A basic layout will be conceived
depicting the site's look and feel. You will also be able
to start seeing the way people will click throughout your
website via the navigation structure. After this meeting you
should have an idea of how your website will look and function.
Select concept for development
-Click-through prototypes for client review
TOP
3.
Design - Creating the look and feel - 3rd meeting
Now for the finishing touches! Keeping a branded feel is important
and this is where we will address any branding needs. A basic
page should be fully functional for you to test drive.
-Determine branding and navigation needs
-Make revisions w/ client--Final designs based on client input
TOP
4.
Production - If we build it, they will come -4th meeting
All that's left is to add the content to the unique pages
and finish up any programming. Here we will have every page
up and running, testing for speed, browser and operating system
usability. We make sure that all users can successfully access
all pages of the website.
-Optimize and format media assets, graphics,
illustration, photography, video/audio clips, etc...
-Product evaluation and revisions
-Test for speed, browser compatibility, OS Usability
TOP
5.
Go Live! - Putting you in the spotlight - 5th Meeting
After your final approval, we will upload all the files to
the web server. Your website is now live and accessible to
the public.
-Upload all files to server
TOP
6.
Marketing - Driving traffic to your website -6th Meeting
Our work is not over. What's the use of having a beautiful
website if nobody visits it. If you really want to have a
successful website, your marketing strategy must be aggressive,
at least in the beginning. After you determine which mediums
work and which don't, you can decide how to go from there.
-Submit your website to search engines
-Other forms of marketing
TOP
7.
The Next Step (optional - but recommended)
Galfano Design can provide you with an excellent site
maintenance option at a low price. Keeping your site fresh
with new content, at least monthly, is important. The most
important statistic you want to see, besides gaining sales,
is return visitors. Your website visitors will WANT to come
back at a later date, only if there is something for them
to see.
-File Updates / Site Maintenance
-Refine or Expand projects
-Client training
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